Is LINE, Japanese Social Media Platform, Suitable For Our Business?

Whenever our potential clients approach us, they are very eager to advertise on LINE. With LINE being the pretty much the only local Social Media platform that’s useful (excluding blogging platforms such as Ameblo/Ameba etc), creating an account, updating content and running ads on LINE sounds like a good idea. The issue is, your expectation and…

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Fashion Bloggers in Japan

We all know that the fashion bloggers & Instagrammers are very important for brands and Japan is no exception. Although there are many Japanese fashion bloggers/Instagrammers, they can be quite different from those in other countries. This time on JapanBuzz, we’re looking at some popular Japanese fashion bloggers/Instagrammers.   Mappy is one of the best…

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Sports Marketing in Japan

 URL: https://tokyo2020.jp/en/games/emblem/   Various kinds of sporting events such as Tokyo2020 and 2019 Rugby World Cup will be held in Japan in the near future. This time on JapanBuzz, we’re looking at the digital marketing strategy of sports events campaigns in Japan compared to some sports events in countries outside of Japan. This article will be included following…

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