Japanese Influencer Marketing 2018 – 5 reasons why Micro Influencers will shine

We all know influencer marketing will be a major spend for businesses in 2018. More and more companies are engaging external influencer marketing agencies for strategy and execution work, because it just performs in a much more cost effective way than TV commercials. User generated content appears to have more genuine influence on the public’s…

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Top 20 Japanese Influencers on Instagram 2017

As in the rest of the world Influencer marketing is very popular in Japan.  Here’s a run down of the top 20 most popular Instagram accounts in Japan. 1. Naomi Watanabe A famous Japanese comedian with 6.8 million followers https://www.instagram.com/watanabenaomi703/ https://www.instagram.com/p/BPyuhEAFeMf/ 2. Rola A famous model in Japan with 4.6 million followers https://www.instagram.com/rolaofficial/ https://www.instagram.com/p/BU84oooFwuy 3. Kiko Mizuhara A…

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