Japanese Tech Influencers

The top 10 Tech Influencers in Japan 2024

In the fast-paced world of ever-evolving technology, Japanese Tech influencers stand out as experts offering accurate insights about products whilst guiding viewers on how to make the most of their features. When it comes to learning about tech products before making a purchase, many people in Japan rely on YouTube. Japanese YouTube influencers create detailed…

Marketing and Advertising in Japan 10 Best Tips

If you’re looking to discover the secrets of marketing and advertising your products or services in Japan, you’ve found the perfect resource. Marketing and advertising in Japan is a unique blend of traditional practices with modern digital strategies, cultural uniqueness and advanced technology. Success requires understanding local consumer behaviours and preferences, which often needs a…

Social Media in Japan – The Ultimate Guide 2023

Updated 2023 Japanese Social Media marketing is a significant opportunity for businesses to reach Japanese customers in a cost-effective and targeted manner. By leveraging the power of social media, or SNS as it’s known in Japan, businesses can effectively tap into the immense potential of the Japanese market and grow their customer base. Understanding Japan’s…

Japanese Influencer Marketing trends for 2023

Japan is an attractive, yet challenging market for many international companies to enter, due to various factors such as the language barrier and cultural differences. However, by collaborating with Japanese influencers brands they can quickly reach a large and often hard-to-reach audience. Influencer marketing in Japan has become more important than ever, helping connect brands…

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What are the trends for Japanese Influence Marketing in 2022?

If you want to know what trends are coming to the Japanese Influencer market, this is the right place. In the last year, we have seen the domestic influencer industry in Japan scale significantly with advertising spend moving away from traditional channels into the influencer sphere. As more people stayed home due to several waves…

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8 Japanese Food Delivery Influencers you should know

Food delivery or “Demae” as it is called in Japan, started over 300 years ago, and became so common you can even find food delivery scenes on traditional Ukiyo-e paintings. Japan is now one of the largest food delivery markets in the world, but still relatively untapped considering the size of its economy and population. …