instagram-vs-pinterest

Pinterest vs Instagram

Google+ vs Facebook? Mixi vs Facebook? No, no, no. It’s all about Pinterest vs Instagram now! Is Pinterest the shiniest Social Media star these days? Everyone’s heard agencies talking about Pinterest — but is it really the best better than Instagram? Or shall I even go back to the starting point and ask the question, are…

japanese-social-media-marketing-news

Nissan 2.3

You’ve heard of 2.0, but get ready for… 2.3! Nissan has started the first project for it’s Social Media experiment project “Nicchan”. Broadcaster writer, Osamu Suzuki, was selected as the project editor. The theme for this project is “the Waku Waku (heart beating) project, you can love Nissan even more, I would buy a Nissan…

japanese-social-media-marketing, nike run like me

NIKE RUN LIKE ME.

NIKE RUNNING has launched a unique, you could say ‘very Japanese’, campaign, ‘RUN LIKE ME’ in Japan. 1 Like will be counted as 100 metres. As the page collects Likes from users, a guy called Joseph dressed in sport gear with rather silly ‘bits and bobs’ including an iPad and camera will run the distance…

Japanese social media

The Wall Blog (BrandRepublic) — Guest Post !

We have been lucky enough to be able to guest post an article on one of the UK’s leading digital marketing blogs, The Wall (a BrandRepublic Group website). We’ve written a overview summary on why Japanese Social Media is hot for brands. You can read the post from here — http://www.wallblog.co.uk/2012/02/07/5-reasons-why-japanese-social-media-is-now-hot-for-brands/ Thanks Kana & The JAPAN…

social media blog

Japanese Social Media Budget: 52% say increase in 2012 — Tips on using your budget effectively

More than half of the corporations in Japan have revealed that they will be increasing their budget for Social Media Marketing in 2012 — based on the study carried out by the SendenKaigi team. 100 corporations including manufactures, brands and service providers with Web promotions, Facebook pages, Websites and Ecommerce sites joined this study. 49%…