japan buzz, japanese social media

CyberAgent and Yahoo start an advertising product for Smartphones

Yesterday CyberAgent and Yahoo Japan launched their brand new collaboration, an advertising product called ‘Broad Campus Yahoo! JAPAN x Ameba’. The collaboration combines the Ameba advertising product, which is run by CyberAgent, ‘Ameba for Smartphone Touch Campus’, and ‘Yahoo! JAPAN Smart Panel Expand’ provided by Yahoo Japan. The advertisement owner is able to publish an…

social media blog

Japanese Social Media Budget: 52% say increase in 2012 — Tips on using your budget effectively

More than half of the corporations in Japan have revealed that they will be increasing their budget for Social Media Marketing in 2012 — based on the study carried out by the SendenKaigi team. 100 corporations including manufactures, brands and service providers with Web promotions, Facebook pages, Websites and Ecommerce sites joined this study. 49%…