Top 20 Japanese Influencers on Instagram 2017

As in the rest of the world Influencer marketing is very popular in Japan. Here’s a run down of the top 20 most popular Instagram accounts in Japan.

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1. Naomi Watanabe

A famous Japanese comedian with 6.8 million followers

https://www.instagram.com/watanabenaomi703/

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映画 ?きかんしゃトーマス走れ！世界のなかまたち? のアシマ役で声優しました！ぜひみて下さい。歌も歌いました！頭から離れなくていまだに歌ってるw 4月8日公開よ #トーマス #ThomasandFriends #Ashima #ケーキ激かわ #ちゃんと食べれる #中はイチゴ味 #全身punyus

A post shared by 渡辺直美 (@watanabenaomi703) on Jan 27, 2017 at 7:15pm PST

2. Rola

A famous model in Japan with 4.6 million followers

https://www.instagram.com/rolaofficial/

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current mood back in 80s???

A post shared by ROLA?? (@rolaofficial) on Jun 5, 2017 at 1:33am PDT

3. Kiko Mizuhara

A model in Japan with 4.5 million followers

https://www.instagram.com/i_am_kiko/

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???

A post shared by i_am_kiko (@i_am_kiko) on May 23, 2017 at 6:49am PDT

4. Yukina Kinoshita

Model with 3.9 million followers

https://www.instagram.com/yuuukiiinaaa/

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起きて場面で ??✨? ランチはお決まりの doubledoors??

A post shared by yuuukiiinaaa (@yuuukiiinaaa) on May 28, 2017 at 1:15am PDT

5. Shinjiro Ono

An account that shows daily life of Maru the Shiba dog, has 2.6 million followers.

https://www.instagram.com/marutaro/

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Good morning!!✨?✨おはまる〜*(^o^)/* 今日は病院でお爪切りしてもらうの?? #足の裏毛もバリカンしてもらう #毎度の事だけど #緊張するぜ #やさしくしてね

A post shared by Shinjiro Ono (@marutaro) on Jun 13, 2017 at 5:26pm PDT

6. Mirei Kiritani

A news caster of News Zero. She has 2.2 million followers.

https://www.instagram.com/mirei_kiritani_/

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GINGERの撮影?陰から見守ってくれる編集さん。 #gingermagazine @ginger_magazine

A post shared by 桐谷美玲 (@mirei_kiritani_) on May 15, 2017 at 8:38pm PDT

7. Masami Nagasawa

A Japanese actress with 2.2 million followers.

https://www.instagram.com/masami_nagasawa/

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☂✨??☔️?☔️??✨☂

A post shared by 長澤まさみ (@masami_nagasawa) on Jun 12, 2016 at 9:01pm PDT

8. Sasaki Nozomi

An actress with 2.2 million followers.

https://www.instagram.com/nozomisasaki_official/

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外でお食事? 最高でした? #いつもの人々#大政絢さん

A post shared by 佐々木希 (@nozomisasaki_official) on Jun 2, 2017 at 12:43am PDT

9. Nanao Arai

A model with 2.2 million followers.

https://www.instagram.com/nanao_official/

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@fendi Omotesando Party? #fendimonster 後ろから、ぎゅーったまらん?❤️

A post shared by NANAO1028 (@nanao_official) on May 11, 2017 at 6:15pm PDT

10. Fumino Kimura

An actress with 2.1 million followers.

https://www.instagram.com/fuminokimura_official/

https://www.instagram.com/p/BURpNw9g7XQ/

11. Fashion dreamer D

A Fashion Influencer with 2 million followers.

https://www.instagram.com/d_japanese/

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Hello~ I joined a new lifestyle magazine @4meee_com party yesterday. I met a cool women here who is a general director in 4 MEEE Magazine.And she took a picture with me! Thank you so much for take a picture with me??. I read it yesterday That was quite fascinating. Because elegant, kawaii, simple, and something… all cool taste here. And lifestyle of a public figures and models. I get power from 4 MEEE Magazine! And I want to spreading the fashion dream at some time. Thank you so much invitation me and for the wonderful time? ㅤㅤㅤ こんにちは！Dです昨日は、4 MEEE Magazine の創刊パーティーに参加させて頂きました^ ^ ㅤㅤㅤ 有難いことに… 初対面、そしてお忙しいのにも関わらず、 4 MEEE Magazine編集長小脇さんが一緒に写真を撮って下さいました！ ㅤㅤㅤ とても親切にして頂きまして、だから、自分もとても暖かくなって、、 ㅤㅤㅤ 小脇さんが総合ディレクターをされている 4 MEEE Magazineが、どんなマガジンなのか！ ㅤㅤㅤ とても気になったので、家に帰って、読ませて頂きました(*^ω^*) ㅤㅤㅤ キレイ・カワイイ・カッコいい・シンプル・エレガント…など全部のファッション、 ㅤㅤㅤ 芸能人〜文化人など、普段会えない様々な人たちのリアルな生き方、そして、4 MEEE Magazineの提案力っていうのがこの一冊に詰まっていて感動しました(*^◯^*) ㅤㅤㅤ そして、4 MEEE Magazineを2ヶ月で完成させたとは到底思えなくって、、 ㅤㅤㅤ チームワークと信頼関係が ㅤㅤㅤ 4 MEEE Magazineを通して伝わってきました！！ ㅤㅤㅤ ㅤㅤㅤ 決してこんなこと言える立場では無いのですが、自分も4 MEEE Magazineでファッションの夢を伝えさせてもらえるように頑張ろう！って思いました！！ ㅤㅤㅤ ㅤㅤㅤ こんな自分でもすっごいエネルギーもらえるので ! 皆さんもよかったら読んでみてください！ ㅤㅤㅤ ㅤㅤㅤ 4 MEEE Magazineの皆様昨日は、ステキな夜をありがとうございました！???? ㅤㅤㅤ ㅤㅤㅤ ᵀᴴᴬᴺᴷ ᵞᴼᵁ ◡̈* for letting the picture #misatokowaki #??shot #FashionDreamer ㅤㅤㅤ #4meeemagazine #4meeenighttt ㅤㅤㅤ ㅤㅤㅤ #創刊 #おめでとうございます

A post shared by D (@d_japanese) on Jun 15, 2017 at 3:27am PDT

12. Yamazaki Kento

An actor with 2 million followers.

https://www.instagram.com/kentooyamazaki/

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今夜19:00〜VS嵐！見てください！ #四月は君の嘘

A post shared by 山﨑賢人 (@kentooyamazaki) on Sep 15, 2016 at 3:04am PDT

13. Takanori Iwata

As a member of ‘Exile’, he’s an idol in japan, with 2 million followers

https://www.instagram.com/takanori_iwata_official/

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GM? #azzurro

A post shared by Takanori Iwata (@takanori_iwata_official) on Jun 3, 2017 at 5:02pm PDT

14. Anne Nakamura

A model with 1.9 million followers.

https://www.instagram.com/cocoannne/

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コラボ水着よろしくお願いします?❤️? @opjapanofficial

A post shared by 中村アン (@cocoannne) on May 27, 2017 at 12:42am PDT

15. Takayuki Yamada

An actor with 1.9 million followers

https://www.instagram.com/takayukiyamadaphoto/

https://www.instagram.com/p/BT8WyxdBqw_/

16. Erika Toda

An actress with 1.8 million followers.

https://www.instagram.com/toda_erika.official/

https://www.instagram.com/p/BPE1J-rAnbc/

17. Haruna Kojima

A former member of AKB48, a famous idol group in Japan has 1.8 million followers.

https://www.instagram.com/nyanchan22/

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夏に着てほしいから、再入荷しました！✨ IDOL FREAK Tshirt? @h22market 私のリンクから飛べます?

A post shared by ?????? ?????? (@nyanchan22) on Jun 11, 2017 at 6:12am PDT