Instagram is becoming more popular every year in Japan, in October 19th last year this number was estimated to be
27 million! Celebrities are getting more followers too. Are you following any of them? Here is the updated list for 2020 of the top 20 Japanese Influencers on Instagram, following on from last year’s top 20 list. Let’s take a look at them one by one!
1. Naomi Watanabe
9 million followers
As many of you are aware, this Japanese comedian currently based in NY, is still top with 9 million followers.
2. Rola
5.7 million followers
This exotic looking fashion model, a mix of Bangladeshi, Russian, and Japanese has 5.7 million followers. She’s currently based in LA, and has started her Youtube channel this year!
3. Kiko Mizuhara
5.4 million followers
This fashion model is half American (dad) and has a Korean-Japanese (mum). She’s featured in many Japanese beauty adverts.
4. Yukina Kinoshita
5.3 million followers
A Japanese fashion model. She was recently in the news as she got divorced. In her previous account Yukina had 5.3 million followers but then left Instagram. She rejoined again this autumn and already has nearly 500,000 followers.
5. Tomohisa Yamashita
4.2 million followers
An Ikemen (good looking, handsome) idol from Johnny’s Entertainment.
6. Nozomi Sasaki
3.9 million followers
An actress and model. She gave birth to a baby boy last year.
7. Arashi
3.6 million followers.
An idol group of 5 members formed under Johnny’s Entertainment. They announced that they will take a break from their activity following 31st December 2020.
8. Kento Yamazaki
3.5 million followers
An actor and has been active in many movies and TV dramas.
9. Kasumi Arimura
3.4 million followers
An actress. She’s one of the TV commercial queens in 2019 and appeared in commercials for 12 different companies.
10. Yuko Araki
3.4 million followers
A fashion model and actress. She’s been widely active for the last few years as an actress.
11.Marie Kondo
3.4 million followers
An organising consultant and author. The Netflix original series Tidying Up with Marie Kondo was released in 2019. Currently based in LA.
12.Erika Toda
3.3 million followers
An actress. In 2019, she appeared in a TV drama program series broadcast in the mornings by Japanese public broadcaster NHK.
13.Kyoko Fukada
3.3 million followers
An actress who has long been given the nickname Fukakyon.
14.Takayuki Yamada
3.2 million followers
An actor. He played the main character in Netflix original show Naked Director which was released in 2019.
15. Mirei Kiritani
3.2 million followers
An actress. She got married to an actor in 2018.
16.Nicole Fujita
3.1 million followers
A Japanese-New Zealand model. She has started her Youtube channel in 2019.
17. Tsuyoshi Muro
2.7 million followers
A 44 years old actor. He’s loved and popular because he’s funny and entertaining!
18. Masami Nagasawa
2.7 million followers.
An actress who won several Japanese acting awards.
19. Mackenyu Arata
2.8 million followers.
An actor. He has been appearing in many movies, TV dramas, and magazines.
20. Takanori Iwata
2.6 million followers
A performer of J-POP dance and vocal group Sandaime J Soul Brothers and Exile. He’s also started his career as an actor.
This year’s list features a range of male and female Japanese influencers. We’re looking forward to working with you on your influencer campaigns in Japan. Please get in touch for a chat!
