We’re going to see many more Japanese Youtube influencers in 2018. The word ‘Youtuber’ is now well-known in Japan and the number of people watching YouTube channels are increasing. This article is going to introduce top 5 Japanese Youtubers 2018.
HIKAKIN is Japan’s most popular Youtuber. He runs four channels which have 10.7 million subscribers and reached 2000m monthly view. His channels are HIKAKIN, HikakinTV, HikakinBlog and HikakinGames. He started by uploading videos on Youtube to show his beatbox performances. His technique was very well received and he joined the Aerosmith tour in Osaka and Singapore, 2013. Ariana Grande and Sam Smith are also on his channel.
Not only focusing on beatbox, he uploads a variety videos. On HikakinGames, he uploads games content, a channel popular for kids. On HikakinTV, he uploads funny video content. In one of his most popular movies he bought 20 years worth of toilet roll and put them in his toilet. Other videos are of him buying everything at game goods store and buying a ￥1.5 million suitcase at LUIS VUITTON. The reason why he is popular is that he focuses on expensive challenges, which ordinary people can only dream off.
はじめしゃちょー is a young guy who uploads videos in all genres. He has two Youtube channels, はじめしゃちょー (hajime) and はじめしゃちょー2 (hajime) which has 8m subscribers. His famous video is making a bathtub filled with slime.
Ficher’s is a male group made up of seven members. Their jobs are different — singer, creator and salaryman. They have two channels which has 5.8m subscribers. The way of filming is unique because they are filming without a fixed plan once they decide the theme of the video. As they went to same junior high school, their chatting is fun to see.
木下ゆうか Yuka Kinoshita
A mukbang (someone who eats lots of food whilst interacting with the audience) Youtuber with 3.9m subscribers, she used to appear on TV as a food fighter (someone good at eating food) and she’s now most popular food Japanese Youtuber. She normally eats Japanese food using new types of ingredients which food companies ask her to PR. As her channel has nine language subtitles, her viewers are not only Japanese but also people from all over the world.
This Youtube channel is focusing kids. One family is running this channel. The movie content is that Nemi and Kou are playing with new toys. Japanese popular characters for child, such as アンパンマン(Anpanman) and メルちゃん(Meru-chan), often appear. Japanese parents who have children refer to this channel when buying toys.