{"id":534,"date":"2012-07-03T15:14:17","date_gmt":"2012-07-03T14:14:17","guid":{"rendered":"https:\/\/www.japanbuzz.info\/?p=534"},"modified":"2023-04-03T16:41:47","modified_gmt":"2023-04-03T15:41:47","slug":"nike-run-like-me","status":"publish","type":"post","link":"https:\/\/www.japanbuzz.info\/nike-run-like-me\/","title":{"rendered":"NIKE RUN LIKE ME."},"content":{"rendered":"
NIKE RUNNING has launched a unique, you could say ‘very Japanese’, campaign, ‘RUN LIKE ME’ in Japan.<\/p>\n
1 Like will be counted as 100 metres. As the page collects Likes from users, a guy called Joseph dressed in sport gear with rather silly ‘bits and bobs’ including an iPad and camera will run the distance earned (in Tokyo only I would think?). So far he has run 3.3 km. I saw a comment like ‘I expected you to run more when I voted’ \u2014 Hmm : (<\/p>\n
Here’s a promo video of this campaign.<\/p>\n