Food delivery or “Demae” as it is called in Japan, started over 300 years ago, and became so common you can even find food delivery scenes on traditional Ukiyo-e paintings. Japan is now one of the largest food delivery markets in the world, but still relatively untapped considering the size of its economy and population. …
In a world where new technologies and product updates are constantly being released, it helps to have specialist knowledge from someone who can show you accurate product information and how to fully utilise product functions. In Japan, YouTube is often the first choice for people wanting to learn more before making purchase decisions, and the…
Who are the influencers to follow in Japan in 2021? In this post, we will introduce the YouTube, Instagram and TikTok influencers with the highest rankings in Japan. Even if you’re a brand looking for less costly influencers to start your next inspiring campaign, you first need to know the Japanese mega influencers and understand…
With the rise of Netflix Japan and Amazon Prime there has been a boom in the production of TV series in Japan and abroad. Many of these dramas have large amount of viewers and are a good place to advertise your product or brand through product placement. The marketing industry is always seeking new methods…
Twitch has grown to be the leading game streaming platform in the world, with 2.2 million broadcasters monthly, and 15 million daily viewers in 2018. This is also true in Japan, where their top pro gamers are flocking to Twitch, leaving other older more traditional platforms such as YouTube Live or NicoNico. Its strength lies…
Snow, an app very similar to Snapchat is a selfie based image and movie based app where users can share images and stories among friends. Snow’s parent company NAVER is the Korean company that created LINE. Naver products are very popular in the Asian area especially Korea, Japan and China. Snow was released Nov, 2015…