Best Japanese Travel and Tourism Influencers 2025
Travel and Tourism Influencers play an important part in the growth of outbound and local tourism in Japan. Japanese people use YouTube, Instagram and TikTok to find information about their ideal travel destination. Likewise, hotels in Tokyo and regional Japanese resorts are using Influencers to promote their destinations. You may have even seen some of […]
The top 10 Tech Influencers in Japan 2025
In the fast-paced world of ever-evolving technology, Japanese Tech influencers stand out as experts offering accurate insights about products whilst guiding viewers on how to make the most of their features. When it comes to learning about tech products before making a purchase, many people in Japan rely on YouTube. Japanese YouTube influencers create detailed […]
Most Popular Japanese VTubers Of 2025
Japanese VTubers, or virtual YouTubers, use animated avatars to create content and are extremely popular in Japan. They produce music videos, game reviews, drawing content, livestreams, and sponsored videos. Most operate livestreams through YouTube, utilising the SuperChat function and real-time motion capture software. VTubers have become a serious business, evolving into a multi-million-dollar industry. According […]
Top 10 Popular YouTubers in Japan – Updated 2025
Welcome to our spotlight on the top Japanese YouTubers! YouTube has emerged as a powerful platform for brands to connect with audiences in Japan. Never before has a platform had such a wide range of user-generated content that educates, captivates and entertains. Each day, thousands of Japanese YouTubers pour their creative energies into creating a rich […]
Top 10 Gaming YouTubers in Japan – Updated 2025
Are you looking for the best gaming YouTubers in Japan in 2024? Look no further! Japan has a rich history and a long-standing reputation as a global hub for the game industry. Since the 1960s, Japanese companies have produced iconic titles such as Super Mario, Pac-Man, The Legend of Zelda, Final Fantasy, and Animal Crossing. […]
Top 10 Popular Japanese Beauty YouTubers 2024
YouTube has become the ultimate platform for beauty and makeup YouTubers in Japan to showcase their skills, share expert advice, and captivate audiences worldwide. As we step into 2024, the Japanese beauty scene has seen a meteoric rise in the number of talented YouTubers who have taken the internet by storm with their mesmerizing tutorials, […]
Top Japanese influencers for 2024
Discover the Top Influencers in Japan by follower count for 2024! In this comprehensive guide, we look at the most popular YouTube, Instagram, and TikTok influencers in Japan. Stay ahead of trends as we take a deep dive into current trends and explore some popular Japanese influencers. Use this information to help you make informed […]
Top 10 most viewed paid Japanese influencer content for 2022
2022 has been a very busy year for influencer marketing in Japan. In this article, we introduce the top 10 most viewed paid content in Japan for 2022. Here, you can understand how Japanese companies promote their services and what kind of influencers they collaborate with on YouTube. You can also get a sense of […]
Marketing tips from 9 successful female Japanese influencers who launched fashion brands
The apparel industry in Japan is very competitive, just like the rest of the world. In this article, we will look at the success of Instagram brands developed by female Japanese influencers and how they closely engage with their fans, differentiating themselves from other companies. We will introduce 8 examples of female-led clothing brands in […]
Most popular Japanese Influencer brand partnerships 2022
This year has been a very busy year for influencer marketing in Japan. There have been many successful campaigns driving sales across multiple verticals. Here we look at the most played influencer collab videos in Japan for 2022 (Based on data by BitStar Co. Japan). Understanding how local companies are engaging their audience is important […]